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INTRODUCTION
As we wind down toward the year 2000 (everyone knows the true
Millennium isn't for another year), I cannot stop but reflect
on my personal past, the present and of course the future. I have
many goals I wish to achieve. The most obvious is to continue
to explore and improve on my personal passions (golf, snowboarding,
driving, travelling, etcÉ.). But how does this relate to G&S Dye?
As some of my long time customers know, G&S Dye is a family business
started 13 years ago by my father. Long "semi-retired", Godwin
is now enjoying the fruits of all his past labors. I've discussed
the many quantitative improvements that I've made in past newsletters,
but I think that the most important thing I've added to G&S Dye
is making more contacts and allowing everyone to put a face to
the company. The retail and mail order environment has changed
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tremendously and we'll be trying to keep
up and lead. Our successes and failures will eventually rest on
finding, teaching, nurturing and providing the best products at
competitive prices for existing and future customers. So what changes
have we planned for the near and further future? I'm a big fan of
the Internet, as most of you know. Fear not, I have not forgotten
those who have yet to embrace this technology. I know it's not for
everyone and most, if not all the information available on-line
is available only a phone call away. The advantages to those who
embrace computers early are faster information, more readily available
information and the cost savings for the consumer to retrieve and
for us to provide this information. There is a huge rush for companies
to start taking orders through the web site. Although our current
site doesn't have that capability, I don't believe it provides the
proper experience for our customers. |
I cannot say that we won't add this feature eventually, but I
believe our site is meant to be informative. Orders should be
place by phone or email. These two methods are interactive and
allow us to review and respond accordingly.
Another ambitious change in the future is to continue to add
more outlets that carry our products, first in Canada and eventually
the US. The combination of a low dollar and good facilities have
prepared us well to concur this New Year, decade, century and
millennium.
I wish everyone happy holidays and the best in the New Year
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